PMAI Dixie Division, Inc.

You can have great publicity, a super agenda, a beautiful venue and still not attract enough warm bodies. Though the 2003 Annual Meeting of PMAI Dixie Division, Inc was held in Biloxi, at the Beau Rivage Resort Hotel was one of the best ever, attendance was off. 

schallert_screen.jpg (27551 bytes)Speaker Jon Schallert is a specialist in turning stores and entire business districts into "destinations," and runs the Destination Business Boot Camp in Florida. He spoke both Saturday and Sunday. click on photo for larger image

Annual meetings focus on educational programs about marketing, customer service, and better ways to run a profitable photo/imaging industry. Schallert's emphasis on unique and total customer service touches the primary way that smaller stores can differentiate themselves. He also gave us plenty of recommendations for big publicity results from pocket-change expenditures.

Marketing guru Jim Schwarzbach of Jim's Photo came all the way from El Paso and thought it well worth the trip, while some actual Dixie Division members were no-shows. Shown here with old friend and Dixie Division President Margaret Remy.

In addition to great workshops presented by both wholesalers and retailers, fun in the sun is always an important part of getting together with industry friends. Ray Smith, now retired from Qualex, has been organizing the golf classic for 38 years. This year the play was at the Presidents' Country Club course. We had perfect weather.

Next year's meeting will be held in Asheville, NC, home of the majestic Biltmore Estate. No, the Vanderbilts haven't invited us to be their guests, but a tour is on the agenda. June 4 through June 6, 2004

For further information contact Division President 

Margaret Y Remy
Quick Prints

2318 12th St
Meridian, MS 39301-3933 
phone: (601) 485-3278 
fax: (601) 485-3278

or PMA Office of Division Activities at (800) 762-9287
PMA Web Site